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How to sell and get the maximum value from your luxury watch?

You choose: quick sale or higher value, with discretion, security and without leaving home

At AP Watches, we offer you a secure, fast, and transparent way to sell your luxury watch—either in person or comfortably from home. Fair appraisal, simple process, and immediate payment, without hassle or delays.

If you’re looking to get the maximum value for your watch and are willing to wait, we also offer consignment services, finding the ideal buyer for your piece.

We specialize in high-end watches from renowned brands like Rolex, Patek Philippe, Audemars Piguet, Cartier, Omega, IWC, Zenith, and other leading luxury watchmakers, treating each timepiece with the respect and care it deserves.

Sell my watch
Sell ​​watches

What really matters when selling your watch

Three pillars that define how we work and why so many clients come back

Highest true value

Ultra-simple process

Guaranteed security

How does the selling process work?

As simple as this
1.

Send us photos of your watch

Where the brand and key details are clearly visible. We’ll get back to you with an initial estimated valuation.
2.

Send your watch

We arrange insured collection and sign a purchase agreement. You only need to pack the watch.
3.

Receive your payment.

We inspect the piece in our workshop and make the payment immediately.

Ready to sell your watch?

We're here to help. Whether you prefer a direct sale or consignment, we’ll guide you with honesty and no obligation.
Valuation
form
Whatsapp
+34 616 722 315
Email
ap@ap-watches.com
Sell my watch

No rush? Get more value

Consignment is the ideal option if you want to achieve the highest return for your watch without committing to an immediate sale. We represent you exclusively, find the right buyer, and handle the entire process with the same security, transparency, and professionalism.

We act on your behalf, identify the right buyer, and manage everything for you—with the same level of trust and clarity. You can choose a direct sale with immediate payment or leave your watch on consignment to maximize its value with our expert assistance.

Sell my watch
Sell ​​watches

FAQ's

How fast is the direct sale process?
From the initial valuation to the final payment, the process can be completed in as little as 48 hours. Fast, efficient, and hassle-free.
What are the advantages of consignment sale?
If you're not in a hurry, consignment allows you to obtain a higher value for your watch. We represent you, find the right buyer, and manage the entire process on your behalf, with the same level of security and transparency. You can choose a direct sale with immediate payment or consign your watch to maximize its value with our support.
What watch brands do you accept?
We work with the main luxury watchmaking houses such as Rolex, Patek Philippe, Audemars Piguet, Omega, Cartier, IWC, Vacheron Constantin, among others.
How is the value of my watch determined?
We evaluate each piece according to its brand, model, condition, documentation and market demand. Having the box, papers or maintenance records can increase its value. Our team performs an accurate and straightforward evaluation. We evaluate each piece according to its brand, model, condition, documentation and current market demand. We only offer real and transparent valuations.
How should I package my watch for shipping?
Use a rigid and resistant box. If you keep the original case, place it in a slightly larger external box (it can be a shoe box, for example) and add cushioning material to prevent movement. If you don't have a case, wrap the watch with bubble wrap or foam and place it inside a rigid box. Make sure there is no internal movement by filling with cushioning material. Seal it with strong adhesive tape. We provide you with the shipping label and manage the insured collection along with a purchase promise contract prior to shipping. You only need to package it according to these instructions.
What security guarantees do I have?
All our operations are backed by contract and insurance policy. In addition, we only work with specialized couriers and protect every step of the process. Furthermore, your personal data will be protected with advanced security protocols. Your privacy and trust are our priority. We will not contact you without your consent.
Can I speak with an expert beforehand?
Of course. We will be delighted to advise you directly by phone or email before you make any decision.

Valuation Form

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